Battle Royale Game is one of the most famous games. But if you get bored of it and want to try something different you must try Stumble Guys online. It is somewhat similar to Battle Royale but it is more fun and addictive to play. Developed by the Finnish company Kitka Games, it was released on 24th September 2020 on Google Play.
Later on February 12, 2021, it was released on the App Store. This fast-paced multiplayer game is currently available on Android as well as iOS mobile devices along with Windows. Moreover, it will soon arrive on Xbox Series X/S and Xbox One for console players.
It started on a very low tone but soon it became a global sensation gaining over 200 million users to date. In 2022, it witnessed a shift as a US-based mobile entertainment company named Scopely acquired Stumble Guys Online, solidifying its place in the gaming world.
What is Stumble Guys Online?
Stumble Guys is another multiplayer game based on another successful game called Fall Guys. But unlike Fall Guys which can accommodate up to forty players, Stumble Guys online involves thirty-two players who are in a mad, random race to the finish line. The mechanics are easy to understand but its gameplay is very engaging. The players have to run through a complex of seven hilarious wild obstacle courses to eliminate each other, avoiding such obstacles as giant hammers, swinging pendulums, etc.
The game has three rounds:
- Round 1: This means that 32 players compete during the start, and 16 players qualify for the next level.
- Round 2: The other 16 go head to head and only 8 of them advance to the next round.
- Final Round: The last eight players play and only one player emerges as a winner of the money gura.
Unlike Fall Guys, Stumble Guys Online was designed mobile first – so players can have a great time on their handy device. However, Fall Guys itself was only available on PC and console markets (though it does have a different Chinese phone market version), stumble guys was able to cover this void by quickly bringing a similar experience to mobile platforms globally.
Stumble Guys Online Gameplay
Unlike many other battle royale games, Stumble Guys Online is easy to control. Players only control the character’s movement with the help of a joystick and a single button to jump over the obstacles.
Cosmetic Class and Skin Ruins
Another fun feature of this game is that there are a great number of various skins for the game that can be changed. You can get it by spinning the wheel of fortune, or buying using gems and or Stumble Tokens. Skins have rarity levels: daily, occasional, rare, heroic, mythical, mythological, and extraordinary.
Extra Features
Stumble Guys Online offers several additional features that help enhance the gameplay experience:
- Party Mode: Invite friends to join the chaos or match up with random players.
- Spectate Mode: Watch other players after elimination, adding a social element to the game.
- Tournaments: Compete in special events with rewards, but entry costs some in-game currency.
- Battle Pass (Stumble Pass): Available in free and premium versions, players can unlock exclusive rewards by completing challenges.
Monetization and Revenue
Stumble Guys Online excels in monetizing its user base without feeling overly pushy. Players can purchase gems and stumble tokens for various in-game benefits. The game’s shop offers packages ranging from $0.99 to $49.99, with the most popular being the 1600 gem pack priced at $7.99.
Additionally, rewarded video ads play a crucial role in stumble guys revenue strategy. Players can watch ads to earn free spins or other rewards, making it a win-win for both the players and developers.
What Makes Stumble Guys Online a Hit?
Stumble Guys online quickly became popular in the gaming market, despite being a clone of Fall Guy”.It became one of the most downloaded games in 2022, surpassing other popular titles like Free Fire and Candy Crush Saga. According to reports, 20 million daily active users engage with the game, showing just how popular it has become.
In terms of revenue, Stumble Guys has also seen impressive growth. As of October 2022, the game generated around $60 million in in-app purchases. The US leads in spending, followed by Brazil and Indonesia, which demonstrates the game’s global appeal.
Influencer Marketing
One of the factors behind Stumble Guys online success is its effective use of influencer marketing. Kitka Games collaborated with popular content creators like MrBeast, leveraging platforms like TikTok and YouTube to reach a younger audience. The social and competitive nature of the game makes it perfect for viral content, helping to drive downloads and increase player engagement.
Building a Strong Community
Another strategy that sets Stumble Guys Online apart is its focus on community building. Kitka Games invested in creating a strong online community with over 772,000 Discord members. Moreover, it has 1.3 million TikTok followers and 588,000 YouTube subscribers. This thriving community helps sustain player interest, driving engagement and retention.
Stumble Guys has all the ingredients of a successful mobile game: it’s simple, quick, and highly addictive. It offers just the right mix of competitive gameplay, humour, and social interaction. The developers at Kitka Games didn’t rush the game; instead, they focused on polishing every aspect, from controls to user experience.
The game’s monetization strategy is also player-friendly, making purchases feel like a choice rather than a necessity. Plus, features like party mode, tournaments, and customization options add depth to the gameplay, ensuring that players keep coming back for more.
Final Thoughts
Stumble Guys Online may have started as a “clone” of Fall Guys, but it has since established its unique identity in the gaming world. By tapping into the mobile market, investing in influencer marketing, and building a loyal community, Kitka Games turned this clone into a global sensation.
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